Premier Doug Ford has joined this year’s Dress Purple Day campaign to show his support for Children’s Aid Societies and Indigenous Child and Family Well-Being Agencies, and to remind Ontarians that we all have a responsibility to support the children, youth, and families in our communities. He invites Ontarians everywhere to wear purple on October 27 to show our friends, family, and neighbours that help is available no matter what challenges they are facing.
Every October, Children’s Aid Societies across Ontario raise awareness about the important role that individuals and communities play in supporting vulnerable children, youth, and families through the provincial Dress Purple Day campaign. The campaign is more important than ever, since the COVID-19 pandemic has created additional stressors for families, and in some cases has increased risk for the well-being and safety of children and youth.
We know that Ontarians often struggle, especially during the pandemic, to find the resources they need. That’s why this year, we have developed a Dress Purple Day video toolkit to support social service providers, government partners, and community members to make videos explaining how they help children, youth, and families in their community. Maybe you work for an organization that supports youth, maybe you’re a frontline worker in the social services sector, or maybe you’re a member of your community who checks in with a neighbourhood family who needs extra support …we all have a role to play! Please consider creating a video and sharing it with your network. We have also created a list of resources and supports that will hopefully serve to show that there are lots of places for Ontarians to turn when they need help.
To see who else is dressing purple on October 27 to show their support for the children, youth, and families in Ontario, visit our YouTube channel or follow #IDressPurpleBecause on social media.
